My mentors and founders of The Life Business, Orrin Woodward and Chris Brady, have been a prime example of leaders who have “Created a Hunger to Learn.” The Life Business is all about learning the right information. But simply getting the information is not a recipe for learning it. Orrin and Chris have created a “Learning culture.”
I recently read a Quote by Jim Collins, the author of “Good to great.” Yes, you can find this book on the LIFE website. One of the principles he teaches and has discovered about great companies is that they “Create a Learning culture.” Here is the quote,
“How would your day be different if you organized your time, energy, and resources primarily around the objective of learning, instead of around performance? For many people, their daily activities—what they do and how they go about doing it—would be dramatically changed. Indeed, despite all the buzz around the concept of the “learning organization,” I’m struck by how few people seem to have embraced the idea of being a true learning person.”
I recommend, if you haven’t read AND STUDIED the first night book, do so. Start your “Culture of Learning.” Next read the “Magic of Thinking Big”, and continue by making your way through the top five books. Then put “The Cashflow Quadrant” and for further study “The E-myth” by Michael Gerber on your list. All books you will find on the LIFE website. A pace of 1-2 books a month is 15-30 minutes a day. It is a good pace for a beginner. Add one more a month and you’re in the professional category. When it comes to listening to cds, it’s 2-3 a day at least for a professional. Of course who wouldn’t want to join a Team lead by a professional? As much as we love all people who join the LIFE business, duplicating a TEAM of professionals is more rewarding than duplicating a TEAM of beginners.
Continue creating that “Culture of Learning” by, becoming an owner and an expert of the TEAM Packs 1-10. All Team building Cds and packs, you will find on the TEAM website. Create a hunger in your TEAM for the information that is in them. Do this by reading and listening, a lot! Don’t use TIME as an excuse. Chapter 2 in the “Magic of Thinking Big” deals with excuseitis. Cds can be listened to, while doing other things simultaneously. Books can be read at lunch, or getting up a few minutes earlier or staying up later. We usually waste more than 30 min a day because of our disorganization, and lack of time and priority management.
I had lunch with a Jake, landscape Archetic, recently. He is fairly new on our TEAM and is married to a wonderful woman, Nikole, and has a son Owen. He told me he was listening to about 6 cds a day and using his lunch hour to read. He wants out of his job and he wants to go fast. He has the same 24 hours in the day that you and I do. He has chosen to align those hours with his goals. There are many things every day that are good, but will not get us closer to our main goals. Jake has chosen to put aside some of those good things momentarily and decided to pursue the few things that will get him closer to his goals. Jake is using a much more efficient model for progress.
This past weekend, Rita and I were privileged to get to know Jake and his wife Nikole a bit better traveling between our hotel and the Major Convention in Louisville, Ky. We learned that Nikole has been reading during her lunch hour at work as well. It is a powerful thing when a couple is learning together. I don’t know who was the first leader in setting the example (duplication!) but I know because leaders are readers, they are both leading. Nikole has a goal of 50 books this year. She also has a 20 month old son, Owen. I was really wowed at her one book a week goal. During some additional conversation, she convinced me of her commitment as she also added to her plan to read durimg the time that Owen takes his naps on Saturdays. Learning this, I was sold on her goal as she proved to me she has a plan to manage her time. A goal without a plan is a fantasy.
Water boils at 212. No matter, how long you leave it at 211, it will never boil. Trying to heat more than one pot to boil simultaneously on a single burner at the same time is impossible. Spreading your time thinly among too many “good” things never gets the LIFE business boiling so you can get progress. You are going to need some 212 focus. Reading and listening puts the use of both Jake’s and Nikole’s time in alignment with their goals of getting out of their jobs fast and it is duplicatable. A top leader on the Team, Kirk Birtles, has an important cd in pack 6, the Culture Pack. The cd is called “Team 729 – Warning: For power players only.” He expounds on these concepts. If you need additional, help with time management, the book “Eat that frog” can be found on the LIFE website.
You want a Team listening and reading a lot. If you don’t have a Team yet, the good news is that when you do, you’ll know what books and cds they need for each of their situations that might hold them back from being effective. It also makes you a professional to know your business and its materials which foster the growth. Promoting specific things you’ve learned on certain cds, in certain packs, and from specific books is going to be a skill you must acquire.
Promotion is taught on the “Art of Promotion” cd in the power player pack. A good “rule” is, if, you do any teaching, teach by referring to the CDs and books. Make the system the valuable expert. If you were teaching basketball, you wouldn’t, over talk Michael Jordan if he were available. You’d let him do the teaching. Help others be responsible for learning from “Mike” and their own packs.
Before any signs of duplication will appear, Your TEAM must see you as a hungry student of the system FIRST. I said, they “must see.” That means there must be proof, in their eyes, that you are being hungry for that information before they will be hungry for it too! Lead in this area of hunger and it will grow so much easier for you. You will spend less time and energy by operating at 212 for small periods of time than at any other temperature for longer periods of time. You will be setting up the culture of learning, which will carry you and your Team through any obstacles they will have that will impede progress.
I love what Jake and Nicole have done by fostering a hunger and planning the time that they both read and listen to cds. This will duplicate well in their team. They have planned everyday to created some 212 time. It is one of the things necessary to create the right culture. It will allow their team to solve many of their own difficulties (marriage, financial, interpersonal, ect). In addition, the reading and listening will duplicate creating the “learning organization” that Jim Collins teaches.
Ask yourself, are leading like Orrin, Chris and Jake and Nikole to create that Learning culture from the TEAM system? The leader builds the culture and the culture builds the team. Great job for those of you are making that investment in yourselves and your teams as well. It is the single most influential factor to the growth of your TEAM.
Stay tuned my next article in this series will be, “Why WE Are Not Duplicatible” God Bless!
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